Streamlining Discounts: How to Use Discount Codes in KrakenCart
Overview
The Discount Codes feature in KrakenCart allows customers to apply discount codes directly in the cart drawer, making it easier for them to redeem discounts before checkout. By streamlining the discount process, you reduce friction, improve the customer experience, and can help boost conversions.
Key Benefits
- Improved Conversion Rates: Make it easy for customers to apply discounts without leaving the cart, encouraging them to complete their purchase.
- Seamless Shopping Experience: Allow customers to see their savings instantly, creating a smooth and transparent checkout process.
- Control and Customization: Customize the discount input box to align with your store’s branding for a cohesive look.
How It Works
The KrakenCart Discount Codes feature integrates with Shopify’s discount system, allowing customers to apply any valid discount code directly from the cart drawer.
Here’s how to set it up:
-
Enable the Discount Code Feature
Go to KrakenCart’s settings in your Shopify admin panel and enable the Discount Code feature. Once activated, a discount input field and an “Apply” button will appear in your cart drawer.
-
Customize the Input Field
KrakenCart allows you to tailor the appearance of the discount input box. You can customize:
- Placeholder Text: Set the placeholder text to guide customers (e.g., “Enter discount code”).
- Button Text: Choose the label for the Apply button (e.g., “Apply” or “Use Code”).
- Input Box Style: Adjust the colors, font, and size to match your store’s branding.
-
Creating Discounts in Shopify
KrakenCart works with any discount codes you’ve set up in Shopify. To create new discount codes:
- Go to Shopify Admin > Discounts > Create Discount.
- Choose Discount Code and specify the discount type (percentage, fixed amount, free shipping, etc.).
- Customize the code details (e.g., minimum purchase amount, expiration date).
- Save the discount code, and it will be automatically available for customers to apply through the KrakenCart cart drawer.
-
Apply Discounts in the Cart Drawer
When customers enter a valid discount code in the cart drawer, they can click “Apply,” and their cart total will update immediately to reflect the savings. This real-time feedback creates a positive customer experience and reduces friction on the way to checkout.
Best Practices for Using Discount Codes
- Clear Instructions: Use simple placeholder text like “Enter discount code” to make it obvious to customers what they need to do.
- Promote Discount Codes: Use banners, pop-ups, or your homepage to inform customers about available discount codes they can apply in the cart. This can encourage customers to add more to their cart to take advantage of the discount.
Frequently Asked Questions
-
Are free shipping discounts supported in the cart drawer?
Yes, free shipping discounts can be applied in the cart drawer. However, this feature does not support Shopify Plus stores using
checkout.liquid
customization. For such stores, the Discount Code input will not be visible in the cart. -
What if a customer enters an invalid code?
If a customer enters an invalid or expired discount code, they’ll see an error message guiding them to enter a valid code. Ensure your active codes are clearly communicated to customers to avoid confusion.
-
Can I change the discount input box design?
Yes, KrakenCart provides options to customize the input box and Apply button.
Example Setup
Here’s an example to show how the Discount Codes feature can work in your store:
- Create a Discount Code in Shopify:
- Code: SAVE10
- Type: 10% off
- Minimum Cart Value: $50
- Expiration Date: 30 days from today
- Enable Discount Code in KrakenCart
- Go to KrakenCart settings and activate the Discount Codes feature.
- Customize the placeholder text to “Enter your promo code here” and button text to “Apply Code.”
- Promote the Discount Code:
- Add a banner on your homepage that says, “Use SAVE10 to get 10% off orders over $50! Apply it directly in your cart.”
Benefits Recap
With KrakenCart’s Discount Codes feature, you provide a better shopping experience by allowing customers to redeem codes effortlessly. This feature can lead to higher conversions, happier customers, and a smoother journey to checkout.